Monday 20 January 2014

Keeping Your Customers Buzzing Using Social Media

By Valentino Crawford


You might already know that social media enables you to connect with anyone in the world. Using social networks to promote your business can work to your advantage. The following are some tips for social media marketing, that can help you to expand your business.

Maintain a current and relevant blog. Post any promotions or sales you have via your blog. Even if you simply changed something simple like your store hours or new location. be sure these are posted to your blog, too.

You should put a 'like' box on Facebook on the top of your blog page. This box lets people LIKE you on Facebook. People can do this without navigating away from the page. Making it this easy makes it more likely that people will do so and it gives you more exposure.

Stay active! Being social is a big part of success. If you're not an active user, you're either going to come across as a dry business or your content is going to be buried. However, if you are active and constantly updating and promoting your business through social media, people will always be aware of what you are selling.

Do you want to have an actual relationship with the customers? If increasing sales is your sole motivation, stick to the basics when using social media as a marketing method. To be more interactive with customers, give them a simple greeting. Then, your customers can take the lead.

Consider writing as a guest on another blog or having someone come on to write for yours. No matter who writes for whom, you will definitely generate additional traffic. If you do a guest blog, get the permission of the host to leave a link to your site. Also, allow any of your own guest bloggers the same accommodation. It's a win-win situation, because followers will likely check out both websites.

Use widgets and other tools for social networking sites, such as the Twitter-related tools, Twello and Tweepi. When you use these tools, you can hone in on a target audience. Twitter, like Facebook, takes care of its advertisers, so you can find a lot of help by simply using the tools the site provides. This can enable you go come up with people that it would be wise for you to follow, and will increase the chances that these people will follow you as well.

Social media marketing can help take some of the financial pressure off of your business. You can concentrate on creating pictures and high-quality videos, and sharing them with your target market. With all of these places online you should not have a hard time finding followers and become a good business.




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