Monday 31 March 2014

How To Get Your Facebook Page Indexed In Google

By Arthur Howard


Businesses rely on online presence and one way of achieving this is through Facebook. Getting Facebook page indexed in Google can be a challenge.

If a company is looking to be found in search engines, it won't happen with a Facebook page. You cannot apply SEO to it and Google and the other search engines cannot index or find your page. Organic SEO traffic is eliminated right off the bat. On the other hand, with a real domain and website, SEO techniques can be applied properly and your website can be found in the search engines. SEO companies should know, they do it everyday.

Making your images and now videos visible to Google's search engine spiders is imperative. Give them keyword rich titles and tags. After your fan page has 25 Likes, Facebook gives your you the ability to create a unique URL (or usernames as Facebook calls them) for the page. Because URLs are heavily weighted by search engines, it is vital that your fan page URL reflects an aspect of your business. Creating a unique URL/Username for your Facebook business fan page is an available function after your page has more than 25 likes. Google loves keyword rich URLs and don't forget the URL reflects what your business does.

Here's a quick example: Title: Facebook fan page name Meta Description: FB fan page name & About page Try including Facebook fan page name in your H1, H2 tags. Google loves pages that post links and use keywords in your status. Make sure that you link to relevant content as Google will penalise you if not. Include the URL in the text of your status and use the attach link in the Facebook publisher.

Businesses are slowly coming to understand the value of Facebook in connecting with their clients (or fans). It is the perfect platform to market to other members because of it rich ability to send news stories to your fans. And the best part is, it is free!




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