With over 90 million instagram followers, instagram is no doubt one of the best hits for photo sharing applications. Many businesses in their attempt to broaden their online reach buy instagram followers. However, many businesses still see demerits in the service making them lose out in a strong user base that the social networking site could potentially engage. This is usually due to some misconceptions about the service.
There is a misconception that the service only works if you sell visual products. This is not real and businesses should start treating this as an opportunity to be even more creative. They should develop images that are valuable, compelling or entertaining to share with their followers. Since they do not have products to showcase they can show their culture, employee goodwill, celebrations, merchandise and many more.
This service is available to both big and small brands. It is not only for big brands as you may have been misled. There are small businesses already enjoying this service and have even featured on its blog enabling them to get extra coverage. Artists and vendors are some of the people who have confirmed using the service to get them more sales leads.
There is also a misguided belief that the service is only used for posting photos. This notion held even by some big brands makes them miss a key ingredient that other networks have. The concept lacks credibility as the application is a two-way traffic and enables brands to take advantage of user-generated content (UGC) by way of photo contests and special campaigns.
There are is another belief among businesses that unlike other social media platforms, results of the service cannot be measured. This one stopped long time ago since there are now other applications installed on the application like SumAll, stratigram, nitrogram and static among others that can be used to analyze results. To assess the success of the presence of your brand on the service, track the metrics of your account and those of its community.
The popular misconception that the service provider has a right to use your photos for commercial purposes should end. The belief that was fueled by the misunderstanding of the general terms and conditions was set aside when the social networking site revised its terms and conditions. This revision has filled in the vacuum that was causing worries among business executives.
Some people also think that service has complex user interface that makes it difficult to use. The service just like many other social sites has friendly user interfaces and is no preserve for only technocrats. You can upload your photos in the normal way you do with other applications like YouTube or Facebook.
A widely held belief that the service is designed with only teens and young adults in mind is not right. In fact, the service is linked to other applications like twitter and YouTube and offers you a large audience just like the latter. A number of people are using this service and it is time you brush off that misleading misconception in your mind.
There is a misconception that the service only works if you sell visual products. This is not real and businesses should start treating this as an opportunity to be even more creative. They should develop images that are valuable, compelling or entertaining to share with their followers. Since they do not have products to showcase they can show their culture, employee goodwill, celebrations, merchandise and many more.
This service is available to both big and small brands. It is not only for big brands as you may have been misled. There are small businesses already enjoying this service and have even featured on its blog enabling them to get extra coverage. Artists and vendors are some of the people who have confirmed using the service to get them more sales leads.
There is also a misguided belief that the service is only used for posting photos. This notion held even by some big brands makes them miss a key ingredient that other networks have. The concept lacks credibility as the application is a two-way traffic and enables brands to take advantage of user-generated content (UGC) by way of photo contests and special campaigns.
There are is another belief among businesses that unlike other social media platforms, results of the service cannot be measured. This one stopped long time ago since there are now other applications installed on the application like SumAll, stratigram, nitrogram and static among others that can be used to analyze results. To assess the success of the presence of your brand on the service, track the metrics of your account and those of its community.
The popular misconception that the service provider has a right to use your photos for commercial purposes should end. The belief that was fueled by the misunderstanding of the general terms and conditions was set aside when the social networking site revised its terms and conditions. This revision has filled in the vacuum that was causing worries among business executives.
Some people also think that service has complex user interface that makes it difficult to use. The service just like many other social sites has friendly user interfaces and is no preserve for only technocrats. You can upload your photos in the normal way you do with other applications like YouTube or Facebook.
A widely held belief that the service is designed with only teens and young adults in mind is not right. In fact, the service is linked to other applications like twitter and YouTube and offers you a large audience just like the latter. A number of people are using this service and it is time you brush off that misleading misconception in your mind.
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