Monday 12 October 2015

How Responsive Website Design Edmonton Improves Google Ranking

By Della Monroe


In this technological era, the business world is evolving so fast such that companies must keep up with the trends if they are to make profits. Responsive website design Edmonton allows website owners to have a site with the features that can fit a phone screen. The smartphone boom around the world means that more people are connected to the internet through their phones more than they are connected to computers and desktops. This new development has necessitated website developers to design mobile responsive sites that work efficiently both on phone and computers.

Many businesses are looking for ways to reach and widen their market presence and, therefore, there is a need to switch to the handheld devices. Individuals prefer to use their smartphones to get product information. Companies would not need to lose the traditional site users because responsive sites work successfully to generate traffic from both the computer and phone, as a result, the business gets more traffic.

The technological advances of this age are ensuring that business and corporate in all sectors of the economy must change to the new demands. Each day companies must readjust to meet the requirements and needs of their clients. For those companies that still need to remain relevant to internet marketing, they must optimize their websites to reach out to those accessing the internet via the mobile devices.

Such sites are high up in Google rankings since the Google Company favors them. Google puts them at the top of the search results since cell phones are more frequent compared to computers. When Google gets to know that the site is optimized for mobile use, it considers that a reason to top it in its rankings.

You also need to understand that the bounce rate of these sites is better than those that are not optimized. Remember that more people in the world use mobile phones. Mobile phones offer the convenience of browsing from any part. When your website is exclusively computer enabled you losing much of the traffic because its either it does not work on phones or it has a design that is not phone friendly. As a result, it comes with tiny print and images that are not easy to read when a user is scrolling on their phones.

More recently, Google have been serious on the user experience unlike in the past. Page loading speed significantly influences a user experience. A person would prefer a website that loads faster and ignore that which loads slower.

When your website is, optimized loading time is significantly reduced resulting in a better experience for users. Other individuals often think that if they possess two distinct sites that respond distinctly to mobile phones and desktop, that it is a good idea. Nonetheless, these individuals overlook the aspect that these websites have to be developed from scratch.

This comes with added initial and maintenance costs. On the same note, all the backlinks get to zero when you develop a new site. The responsive web design offers an excellent solution to this effect. Site designing professionals agree that the site mobile optimization is a present and future trend for those that need to succeed in internet marketing.




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