Wednesday 11 October 2017

Why Video Matters To The Top Web Design Companies

By Arthur Williams


When discussing the most important forms of content in the digital age, a convincing argument can be made that video ranks highest. It's easy to see why, as it's not only able to draw the attention of others but provide nearly infinite value. As a matter of fact, you should know that the top web design companies can use this type of content to further their efforts. Here a few reasons why video matters to the companies in question.

Seeing as how more and more websites are becoming mobile friendly, you may not think that video plays much of a role in the design process. However, web design companies understand that some types of content are more worthwhile than others. It's up to the companies in question to make the most out of them, too. Video can be implemented by reputable names such as Lounge Lizard, provided it's done in careful fashion.

When it comes to the importance of video for web design, YouTube is a great place to start. Many people know about the site because of its wealth of content, but what many people don't know is that HTML from each video can be copied and pasted onto different websites. Not only does this allow videos to show up on different websites, but they will run in such a way that even mobile platforms will be accommodated.

Videos tend to instruct people better than any other form of content, too. Not only can you see what people are doing, step by step, but you will be able to easily hear their instructions as well. What this means is that it's easy enough to follow along, perhaps more so than a written blog, podcast, or what have you. Video can benefit websites, provided they aren't terribly long or take substantial time to load up.

Have you been looking to get into web design? If so, you should know that video has the potential to provide value at a high level. However, you should be mindful about how it's incorporated. Not only should it provide value to your target demographic, but it must be well-compressed to boot. The more effort that you put into this element of your web design efforts, the more successful you'll be at creating projects at a high level.




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